Note: This is the 6th article in the Cosmetic Patient Progression Lifecycle series. If you missed previous articles. During the Implementation stage, the patient shows up for and proceeds with, their chosen procedure or surgery. After the procedure, the immediate focus is usually on pain management and the physical comfort of the patient, as it …
Understanding a Patient’s Emotional Recovery Process After Surgery Read More »
Today’s patients are inundated with emails as they search for a cosmetic procedure provider. Most emails I see are either too short and do not actually address the patient’s direct questions (translation: generic), or they are so long, complicated, and overwhelming with the amount of information they provide that the practice loses the patient before …
4 Easy Ways to Create Emails That Engage – & Sell! – To Prospective Patients Read More »
Follow Up on “Info Only” Calls for Immediate Practice Profitability The “Top Tips for Immediate Practice Profitability” series has so far addressed proven strategies for lowering costly Appointment No Show/Cancellation and Surgery Cancellation rates. Today we will delve into the often overlooked, but paramount for revenue growth, “Info-Only” call follow-up. Just about every time I am …
Follow Up on “Info Only” Calls for Immediate Practice Profitability! Read More »
Does the following scenario sound familiar…? Your staff schedules a patient appointment & the patient is very excited about their upcoming visit while on the call. You just know this patient will schedule surgery on the day of consultation! Except… the patient doesn’t make it to the consultation at all. What happened??? Each appointment on …
7 Proven Strategies to Lower No Show / Cancellation Rates in Your Aesthetic Practice Read More »
Social Media is proving to be the next frontier for aesthetic practices and, for better or worse, is rapidly growing as the “go-to” for patients considering cosmetic surgery or other non-invasive cosmetic procedures. Social media platforms are an excellent way to attract attention, promote your business and services, and separate yourself from all the other providers …
6 Social Media ‘Musts’ to Implement in Your Aesthetic Practice Today Read More »
